Key Information

Service Businesses: Pet Care
For Sale
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A leading niche Franchise Opportunity which continues to develop and go from strength to strength, the only qualified UK Company to offer the Continued Professional Development accredited Emergency Canine Care Course. Holding workshops delivering advice and training in connection with administering First Aid to dogs should an emergency situation arise, typical attendees being those involved and working in the dog industry such as dog walkers, groomers, boarders, trainers and handlers, in addition to simple dog owners. Franchisees have their own specific area in which to hold the workshops, qualifications are not required to deliver the courses albeit comprehensive training is provided to new Franchisees together with ongoing back-up support. Owners benefit from being home based and being able to work flexible hours and this coupled with low day to day overheads offers the potential for excellent levels of profitability - the Franchisor being so confident in the opportunity they offer a money back guarantee on a Franchisees initial investment.


The aim of the Franchisor is to be have Franchisees throughout the UK, each with their own specific territory, the Head Office is based in Wiltshire, and currently there are 13 franchised territories, the majority along the South Coast, the Thames Valley and into the Midlands, opportunities exist for Gloucestershire, East Anglia, East Midlands, West Midlands, the North East and North West, Wales, Scotland and Ireland.


An attractive aspect of the proposition is the lack of need for premises, Franchisees administer their business from their home, simply hiring premises as and when required to hold the workshops or in the case of hosted workshops you simply attend the venue of the host. Whilst premises are not required, as part of the Franchise Equipment Package new franchisees receive:

  • Operations Manual
  • Corporate Top
  • Corporate Polo Shirt
  • Magnetic Vehicle Signs
  • Projector & Projector Screen
  • Laptop Computer
  • Supply of Dog First Aid Kits
  • Supply of Dog First Aid Pouches
  • Supply of Dog First Aid Course Handouts
  • Supply of Certificates
  • Dummy Dog
  • Letterheads
  • Business Cards
  • Compliments Slips
  • Receipt Pad
  • Accident Book
  • Speakers

In addition to the above Franchisees have the use of the central website with their own page and dedicated email address.


With over 9 million dogs in the UK and pet owners spending in the region of £6 billion on their pets each year the business model was developed and the business established in 2013, since this time considerable success has been achieved resulting in the expansion into franchising with 13 franchised territories now in operation and a strong respected brand image created, over 3,000 people having now completed the course. Upon becoming a Franchisee comprehensive training is received, both at Head Office and in the field, the training programme is bespoke and includes the shadowing of existing trainers, webinars and work books. Training does not just cover the practical skills of delivering the course but also the general running of your business to include marketing and lead generation, boosting revenue streams through the targeting of key market sectors. As previously mentioned the workshops are aimed at those working with or caring for dogs, items covered include:

  • How to examine a dog correctly and safely
  • Scene assessment - keeping safe & helping the dog
  • The Dog First Aiders Role
  • Canine CPR - NOT the same as with a human!
  • How to act if a dog starts choking
  • Dog Fights - how do you split up two dogs
  • Different Types of Bleeds and what to do
  • Drowning Dogs - when and how to react
  • Which burns to treat and how
  • Heat stroke - a killer
  • Road Traffic Accidents
  • Eye Injuries

Courses are interactive aiding retention of information and skills learnt, they normally have a maximum of 30 delegates, the typical cost to attend a course being in the region of £50.00 per delegate or in the case of a hosted course £475.00 up to a maximum of 30 delegates, at the end of each course attendees are presented with their certificate. To ensure course content is current and update regular training is held with veterinarians.


Working hours for Franchisees are flexible, the Franchisor recommends a minimum of 4 workshops are held each month.


The majority of Franchisees generate income of between £2,000 and £3,000 per month albeit some generate income in excess of £5,000 per month. Should a Franchisee not cover their initial investment in year 1 then a money back guarantee is offered. Ongoing Franchise costs consist purely of a Royalty amounting to 10% of sales revenue, this is then apportioned by the Franchisor to 8% in respect of administration and 2% in respect of marketing.


Purchasing one of these niche service franchises provides those with a passion for dogs with an opportunity to acquire a business with proven track record capable of generating significant income but at the same time offering flexible working hours and those benefits associated with working from home. New Franchisees will benefit from a respected brand, comprehensive initial training along with ongoing support.

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